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Every Cocktail Begins with a Story;

Opening Soon: The Cocktail Parlour at STORYS

Toronto's most exclusive events venue, STORYS, invites you to sip and savour more than 60 custom cocktails and spirit-inspired snacks at The Cocktail Parlour

Toronto, ON (July 10, 2013) - Toronto's iconic events venue, STORYS, is opening its doors to offer patrons a modern interpretation of the golden era of classic cocktails and stylishly discreet lounges. The Cocktail Parlour is an inviting space, enveloping guests with detailed design and enriching conversation with an innovative menu of drinks and dishes. A partnership between INK Entertainment and Icon Legacy Hospitality, the illustrious hospitality groups behind Weslodge and Patria, The Cocktail Parlour at STORYS will begin welcoming guests on Friday, July 26th, 2013.

Host to some of the most exclusive private events in the city, most notably top film premiere parties during the Toronto International Film Festival, STORYS has become renowned for those looking for quality without wanting to compromise on food, design, service and location. Built over 170 years ago, the brick and beam building is located in the heart of downtown Toronto's Entertainment District. STORYS seamlessly maintains the integrity of its original heritage while gently exploring elements of progressive design. The Cocktail Parlour at STORYS blends naturally with the building's structure and style.

"We envisioned a space recalling the grandeur of the 1920s and 30s: just an atmosphere of old-world charm, a place that offers a more open and inviting environment with comfortable chairs and light music playing in the background to set the tone. Come here and make your own world," says Charles Khabouth, CEO INK Entertainment.

"Although the space finds its inspiration from the Prohibition era, the parlour's premium handcrafted cocktails, innovative snacks and contemporary design features elevate it to a bespoke experience," says Icon Legacy CEO Hanif Harji.

Catering to the after-work crowd and the late-night set, The Cocktail Parlour is a place for both casual business meetings and social meet-ups. Custom furnishings and unique design features from Commute Home showcase cutting edge aesthetic details while highlighting the natural beauty of the structure. The Cocktail Parlour is the perfect setting for guests to enjoy the company of their colleagues and friends over handcrafted cocktails, complimenting the flavours of Chef Stuart Cameron's (of Patria and Weslodge) clever take on snack share plates.

"Dishes are fun and easy, yet technically driven," says Executive Chef Stuart Cameron.

The extensive cocktail menu features 66 creative concoctions, representing the passion and imagination of the entire bar team. Led by Director of Cocktails, Elan Marks, each drink is focused on the purity of every spirit and quality of each ingredient, carefully selected to enhance the flavour and character of the combination. Avant-garde presentations and tongue-in-cheek references elevate the cocktail experience to a refined playfulness.

The Cocktail Parlour at STORYS is open 7 days a week from 5pm-1am, and the kitchen is open until 11pm.

For reservations and booking inquires please email info@storysbuilding.com.




About ICON Legacy Hospitality

ICON Legacy Hospitality is a leading hospitality and restaurant consulting company that specializes in developing innovative restaurants and up scale lounges. Co-founded by renowned restaurateur Hanif Harji and international entrepreneur Maher Murshed, ICON owns and operates Toronto's most exclusive lounges, F-Stop and Switch. In partnership with INK Entertainment, ICON owns and operates STORYS, a multi-level private event venue, cocktail parlor and restaurant housed in a historical brick and beam building. ICON and INK's restaurants include Weslodge, a modern saloon with an approachable menu of contemporary American cuisine complimented by hand crafted cocktails, and Patria, a revolutionary restaurant on Toronto's dining scene focused on the unique flavours and authentic ingredients of Spain. Every concept is executed with ICON's signature commitment to innovation and integrity in service and design. For more information, visit www.iconlegacy.ca

About INK Entertainment

INK Entertainment is Canada's leading lifestyle and entertainment company. Operating since 1982, INK Entertainment has demonstrated an enviable ability to read the pulse of ever-changing cultural times and tastes, responding with a host of successful enterprises, including the Parisian-themed Bistro La Société (Toronto and Montreal), the deejay-headlined VELD Music Festival and a number of trendy nightclubs, including Uniun, Product, CUBE, Dragonfly, the Guvernment and Koolhaus Entertainment Complex, and Tattoo Rock Parlour.

Headquartered in Toronto and helmed by visionary entrepreneur Charles Khabouth, INK Entertainment's innovative approach, fusing dining, lifestyle, entertainment and design has led the company to team up with several significant industry partners in Canada and the U.S.: Cirque De Soleil on the Beatles Revolution nightclub in Las Vegas; Loews Hotels and Resorts for La Société Montreal and several American-based projects in 2013-14; ICON Legacy for Weslodge, Patria and STORYS Building and; Lifetime Developments for Bisha Hotel & Residences, the newest private label hotel and residence brand to originate in Toronto since The Four Seasons in the 1960s. For more information, visit www.inkentertainment.com or connect with INK Entertainment on Facebook and Twitter.




For more information, please contact:

The Cocktail Parlor at STORYS
11 Duncan Street
Toronto, ON
M5H 3G6
Ph. (416) 340-9995
Fax. (647) 348-4789
Karen Gruson
Director of Publicity & Promotion
INK Entertainment
karen@inkentertainment.com
416-923-0076
Richelle Robillard
Publicist
INK Entertainment
richelle@inkentertainment.com
647-383-8857
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